Author: mattcutler
League-wide training to stimulate better matchday marketing
Growing game day revenue by price-optimizing season tickets
Understanding consumer attitudes and behaviour to drive OTT strategy
Bringing Eventing into a new sponsorship era with deep audience analysis
Growing racing’s fanbase through sport-wide customer insight
Breaking ticketing records for the iconic Open Championship
Goodwood and Two Circles target growth with extended partnership
Goodwood and Two Circles first started working together in 2014, when the agency was engaged to help the iconic venue gain a greater understanding of its customers across all key events and the four-star Goodwood Hotel. The partnership renewal comes just before this weekend’s sell-out Goodwood Revival, and a hugely successful 12 months of hitting … Continued
Saints extends Two Circles partnership
The new deal will see the data-driven sports marketing agency help the club enhance fan engagement and increase commercial performance across all matchday revenue streams, notably season tickets, hospitality and online retail. The announcement follows a strong season both on and off the pitch for Saints, resulting in the highest season ticket sales at St … Continued
